The primary goal of youth sports is development. And even though most youth soccer clubs and teams claim development as their primary objective, they usually define success in terms of winning, because it is the only thing they can measure.

The primary goal of youth sports is development. And even though most coaches claim development as their primary objective, they usually define their success in terms of winning, because it is the only thing they can measure.

The primary goal of youth sports is development. And even though most youth soccer clubs and teams claim development as their primary objective, most kids still define success in terms of winning, because it is the only thing we measure.

The primary goal of youth sports is development. And even though most parents claim development as their primary objective, they usually define success in terms of winning, because it is the only thing they can measure.